The Chhaunk offers authentic Bihari food
While many people lost their jobs during the pandemic, some others got new opportunities. Many people started their YouTube channel during the lockdown and started publishing cooking videos. Some people became popular as well.
Some other people turned their hobbies into business ventures. Here are two women from Delhi who launched their food startup during the lockdown. Hiranyamayi Shivani and her daughter-in-law Manjari Singh have been living in Delhi for the past 11 years.
Hailing from Patna, Bihar, the duo loves Bihari cuisine. They realized that many people in Delhi also like Bihari food.
Hiranyamayi and Manjari visit their hometown every year. However, they could not visit it due to the lockdown. So, they craved Bihari food. When they tried to get it from outside, they could not find any such place that offer authentic Bihari food.
they tried to get it from outside, they could not find any such place that offer authentic Bihari food.
In this context, they decided to start serving Bihari food. That’s why, their startup, The Chhaunk. was born in 2021.
They started a cloud kitchen to offer authentic Bihari food like jhalmuri achar. bhat, tarkari, roti, litti choka, dal etc.
The startup grabbed the attention of food lovers in Delhi. The unique selling point (USP) of The Chhaunk is it offers authentic Bihari food. The recipes are the same as you get them in any Bihar home. They are made in the traditional way. They are entirely different from those available at restaurants. Besides, the packaging is eco-friendly and biodegradable. It does not use plastic for packaging.
The startup uses air-tight containers to ensure leak-proof food. It also assures delivery in 30 minutes. That’s why the startup has become very popular among food lovers.
In the beginning, they received 40 orders a day. Now, they receive 450 orders a day. By fulfilling the orders, the duo make around ₹4 lakhs per month.
Image Credit: Thechhaunk Website Screenshot
Image Reference: https://thechhaunk.com/index.html
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