Vyaparify empowers Indian businesses to thrive in the digital era | Fusion - WeRIndia

In a transformative move for India’s Micro, Small, and Medium Enterprises (MSMEs), Vyaparify was founded in March 2023. It emerged as a beacon of opportunity, bridging the gap between local businesses and the vast landscape of digital commerce.

With a mission to empower millions of vyaparis, Vyaparify has swiftly become a catalyst for businesses looking to establish a robust online presence.

Vyaparify, akin to LinkedIn for businesses, recognizes the untapped potential in the digital space for MSMEs.

Founder Ruby Jain identified the challenges faced by local businesses, from financial constraints to digital distrust, and responded with a solution. It ensures not just an online presence but a thriving integration into the digital and commerce ecosystem.

In a remarkable feat, Vyaparify’s first module brings physical merchants online within just 15 minutes, leveraging the power of AI.

This platform empowers merchants to create a comprehensive digital profile, seamlessly weaving through the digital landscape.

Integrated SEO strategies ensure these businesses are discoverable on search engines, connecting them with the 800 million-strong online consumer community.

Vyaparify is not merely a platform; it’s a vital link between SMEs and India’s digital economy.

With a commitment to supporting government initiatives like Made in India, Vyaparify aims to make SMEs not just participants but formidable players in the country’s growth story.

Despite initial reluctance from merchants to embrace the digital transition, Vyaparify employs a personalized approach.

Recognizing the importance of interpersonal communication, the platform ensures direct engagement between businesses and consumers, bypassing intermediaries like Amazon or Zomato.

Through AI and machine learning, Vyaparify provides a tailored online profile for merchants, simplifying the process and making it sustainable for the long term.

Vyaparify goes beyond transcending physical boundaries; it’s a platform that preserves and perseveres to protect and grow the legacy of Bharat’s authentic corners.

By embracing digital media, merchants can sustain their businesses. At the same time, consumers can discover their legacy through the Internet.

Vyaparify, currently working with 1400+ merchants, envisions reaching over one lakh merchants by March 2024.

The platform has successfully generated over 1.4 lakh searches for 1000 merchants, emphasizing its impact on connecting local businesses with the vast digital landscape.

Image Credit: Vyaparify Website Screenshot

Image Reference: https://id.vyaparify.com/