Scuzo Ice ‘O’ Magic expands into lounges & confectionery | Fusion - WeRIndia

Scuzo Ice ‘O’ Magic expands into lounges & confectionery

Scuzo Ice ‘O’ Magic expands into lounges & confectionery

Scuzo Ice ‘O’ Magic announced that it is expanding into the lounge segment. This brand is recognized for its innovative live popsicle concept.

The company announced plans to launch its first lounge in Dehradun, Uttarakhand, which will offer a variety of delicacies including pizza, bruschetta, and pasta.

This initiative marks a significant expansion for the brand, integrating its dessert expertise with Italian cuisine.

Gagan Anand, the founder of Scuzo Ice ‘O’ Magic, expressed excitement about the new venture. He mentioned that the Dehradun location would showcase their dedication to innovation and quality.

He also indicated confidence in the new venture’s success and potential expansion to other cities such as Delhi/NCR, Bangalore, Rajkot, and Hyderabad.

The brand is known for combining healthy desserts with Italian delicacies, offering a blend of Italiano Cucina and sweet treats.

Scuzo Ice ‘O’ Magic plans to extend its presence to other cities across the country, aiming to deliver a diverse culinary experience.

In addition to the lounge expansion, Scuzo has recently expanded its menu to include approximately 90 meticulously crafted products.

These range from live popsicles and gelato to sundaes and mocktails. The company now extends its culinary excellence with franchise stores across India, inviting patrons to indulge in a delightful and health-conscious frozen journey.

Scuzo is also venturing into the confectionery market, promising the same level of quality, innovation, and taste that has become synonymous with the brand.

The new menu, which caters to discerning tastes, includes marshmallows, cookies, cheesecake, and tarts.

Gagan Anand commented that these items were just the beginning, reflecting their commitment to natural indulgence.

The brand is committed to redefining convenience with a dash of delight. Scuzo has invested over ₹1 crore in its manufacturing plant during the first phase of operations.

Anand encouraged people to join them on this exciting adventure as they introduced a world of flavours that are both easy and delicious.

Image Credit: Scuzointernational Website Screenshot

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