Cosmix: A journey from personal healing to holistic wellness | Fusion - WeRIndia

Cosmix, a rising name in India’s wellness landscape, was born out of a deeply personal journey.

Its founder, Vibha Harish, was diagnosed with Polycystic Ovary Syndrome (PCOS) at the age of 12.

Instead of opting for conventional medical treatments or quick fixes, she turned to natural healing methods such as Ayurveda and herbalism, guided by her mother, a homoeopathy doctor.

Her successful recovery through plant-based remedies inspired a broader mission: to share the benefits of natural healing with others.

This vision led to the founding of Cosmix in 2019, co-created with Soorya Jagadish.

The brand focuses on providing clean, plant-based, and clinically tested supplements that support a range of health needs.

Cosmix caters to individuals seeking natural alternatives to synthetic wellness products and has steadily gained attention for its transparency, ethical values, and holistic approach.

Cosmix’s product line is designed to offer targeted support for various health concerns.

These include:

• PCOS symptom relief
• Gut health
• Stress management
• Immunity support
• Skin and hair wellness

The brand stands out for its use of natural ingredients, free from artificial flavours, sweeteners, and preservatives.

Each product is created with a focus on holistic wellness, promoting mindful living and sustainable consumption.

Cosmix also places a strong emphasis on ethical sourcing, using herbs and superfoods that are both effective and environmentally responsible.

Popular products include No Nonsense Plant Protein, My Happy Gut, Inner Beauty Bundle, and Bring Me Bliss; each is designed to target specific health concerns using adaptogenic herbs and superfoods.

Like many startups in the wellness space, Cosmix has faced its share of challenges. Building trust around natural remedies in a market dominated by synthetic products requires both time and education.

The brand must also navigate the complex regulatory landscape of the nutraceutical industry, particularly in making health claims.

Consumer education plays a key role in their strategy, as does content marketing focused on awareness and empowerment.

Despite these hurdles, Cosmix has made significant progress. The company has secured funding from investors, including 4P Capital Partners and appeared on Shark Tank India.

Yet, as it scales, Cosmix remains committed to maintaining its core values of clean, ethical, and sustainable wellness.

Cosmix’s story is a reflection of a broader shift in consumer preferences towards natural, holistic health solutions.

Grounded in personal experience and guided by transparent, value-driven practices, the brand continues to inspire trust and loyalty.

As wellness becomes more about balance and less about quick fixes, Cosmix is well-positioned to lead the change, one plant-based remedy at a time.

Image Credit: Cosmix Website Screenshot

Image Reference: https://cosmix.in/