Instamojo facilitates e-commerce sellers and users to collect instant payments by sharing links with their audience. The links may contain information about digital products, tickets, tutorials, reports, invoices, services, ebooks and many more.

It was started in 2012 aiming to simplify e-commerce with its design, distribution and delivery. Social Pay is one of their new kinds of payment systems. There is no need of cards or online banking payments for the buyers with this system. Rather it is a payment with their social network. In other words, customers can share the offer they receive with their friends, and followers on Facebook or Twitter.

Social Pay is an alternative option. Sellers can also combine this option with ‘Pay What You Want’ option. Thus one can receive their payments in cash or kind. Several other features are also associated with Instamojo.

Instamojo helps sellers to set multiple prices to their products. Another notable feature is that all their customers can be emailed in a single click. This feature is very useful for sellers to sell or cross-sell their products. Customers or buyers can get additional information about their purchases and updates. Instamojo is a good platform to sell physical goods as well.